@article { mascarenhas13,
	journal = {Proceedings of the International Conference on Autonomous Agents and Multiagent Systems (AAMAS). IFAAMAS/ACM DL},
	keywords = {Intelligent Virtual Agents;Multi-Agent Societies;},
	title = {Can I ask you a favour? A Relational Model of Socio-Cultural Behaviour (Extended Abstract)},
	year = {2013},
	author = {Samuel Mascarenhas and Rui Prada and Ana Paiva and Nick Degens and Gert Jan Hofstede}
}