@article { hashemian20, abstract = {In this paper, we present a user-study designed to examine the effect of reward/coercion persuasive strategies inspired by social power. We ran the study with 90 participants in a persuasion scenario in which they were asked to make a real choice to select a less-desirable option. The preliminary results indicated that the robot succeeded in persuading the users to select a less desirable choice compared to a better one. However, no difference was found in the perception of the robot regarding the persuasion strategies.}, journal = {15th Annual ACM/IEEE International Conference on Human-Robot Interaction, HRI 2020}, keywords = {Social Robotic Companions;}, month = {March}, pages = {1035-1042}, title = {Persuasive Social Robots using Reward/Coercion Strategies}, year = {2020}, author = {Mojgan Hashemian and Marta Couto and Samuel Mascarenhas and Ana Paiva and Pedro Santos and Rui Prada} }